EP 358: Rediscovering Her Entrepreneurial Calling with Shirin Zakerion

You’ll often hear me talk about how entrepreneurship is like riding a rollercoaster.

Some days are up, and other days are down, but ultimately, the goal always remains the same - to build business around a life you love. 

My guest on today’s episode has entrepreneurship ingrained in her DNA. Growing up working in her family’s restaurant, Shirin Zakerion developed a knack for customer service and leadership at a young age.

(She’s been practicing entrepreneurship for a long time!)

As she pursued a career in the hair industry, she found herself thrust into the world of entrepreneurship that was disappointingly filled with burnout. 

But she persevered. 

Tune in to hear how she rediscovered her passion and commitment for haircare and is now running a thriving business that is authentic to herself and her business. 

Shirin’s remarkable journey, from burnout to rediscovery, is a testament to her resilience and a driving force behind her success.

In this episode, we discuss: 

• Shirin’s entrepreneurial and family background that led her into the hair industry
• The cause that made her take a hiatus from the hair industry
• How she rediscovered her passion that led her to opening her current salon
• Her focus on the customer experience touchpoints and how Mangomint has been an integral part of building this process
•  The importance of making business decisions that are in alignment with the problem you are trying to solve 

References Mentioned in Episode #358: Rediscovering Her Entrepreneurial Calling with Shirin Zakerion

• Connect with Shirin on Instagram
• Visit Shirin’s website to learn more about her work
• Listen to the CEO of Mangomint, Daniel Lang, on his first SMME episode, Episode #302: Increasing Your Spa's Efficiency with Mangomint Co-Founder & CEO, Daniel Lang 
• Listen to Daniel’s second SMME episode, Episode #342: Learn the Latest Mangomint Updates with Co-Founder & CEO, Daniel Lang
• Learn more about Mangomint and sign up for their free 30-day trial where you can migrate your data and get the full Mangomint experience 
• Click here to watch a video demo of Mangomint or book a 1:1 demo call here
 

To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community. 

Want to learn more about how Addo Aesthetics can help you? Book a call today.

Episode Transcript