EP 395 : Launching Your Spa’s Shopify Store with Ryan Files of High Level Marketing
Aug 26, 2024
Retail sales are a big chunk of your spa’s revenue, and while you may feel like you’re maximizing your sales opportunities in the spa, the truth is, if you don’t have an online storefront for your retail, you’re leaving a lot of money on the table.
Back on the podcast to talk all things spa e-commerce and retail sales utilizing the power of the Shopify platform is Ryan Files.
Beyond being our most frequent guest here on the Spa Marketing Made Easy podcast, Ryan is the Vice President of Sales with High Level Marketing and a marketing expert who has worked with hundreds of individual practices on their marketing and SEO efforts, from spas to dermatologists and plastic surgeons, as well as aesthetic manufacturers such as BTL, Rohrer Aesthetics, PDO Max, Emage Medical, and The Salt Facial.
Tune in as we discuss what you need to consider and plan for if you opt to expand your spa’s retail into the online marketplace and how to set yourself up for success.
In this episode, we discuss:
- The first steps to getting started with building a Shopify storefront
- Leveraging your know, like, and trust factor to build the e-commerce side of your business
- How to integrate a Shopify storefront with your existing spa website
- Key considerations and pieces to prep before building and launching your e-commerce store
- Ryan and Daniela’s top tips for making your e-commerce revenue stream worth the work
References Mentioned in Episode #395: Launching Your Spa’s Shopify Store with Ryan Files of High Level Marketing
- Learn more about the services High Level Marketing provides by visiting their website and click here to book a call with Ryan
- Get Ryan’s free checklist - “12 Best-Practice Tips For Creating a Shopify Store”
- Tools mentioned in this episode: Shopify, Mangomint, ULINE shipping supplies
- Listen to Ryan’s previous episodes here on the Spa Marketing Made Easy Podcast: Ep. 330 - A Guide to Optimizing Your Google Business Profile, Ep. 344 - Knowing When to DIY or Hire Out Your Marketing, Ep. 372 - Up Your Game with Google Business Profile in 2024, Ep. 386 - Successfully Launching a New Service
- Listen to our past episodes with ecomm expert, Gamal Codner - Episode 341 and Episode 366
- Connect with Ryan on LinkedIn
- Follow High Level Marketing on Facebook
To keep the conversation going, ask questions, and connect with other like-minded aestheticians building thriving careers, click here to join the free Spa Marketing Made Easy Podcast community.
EPISODE TRANSCRIPT
