Spa Marketing Made Easy Podcast

Are you a solo aesthetician with your sights set on making your first hire?

A spa owner with a robust team looking to expand to multiple locations?

Do you have dreams of reaching the “Icon Stage” with your signature skincare line being on the shelves of a nationwide retailer...

Throughout 2020, I’ve had the unique opportunity to document the entrepreneurial journey with my Growth Factor students, Sara and Melissa, the co-founders of Sykes & Lanno Skinbar. 

These two women saw tremendous growth in their first year of business by hitting 6-figures,...

You say you want to grow to six and seven figures, but does your mindset match your money talk? 

Getting your mind right for growth is not one of, but THE most critical facets of scaling your business to be aligned with your vision and become your tangible reality. 

And here to...

You began your business journey with passion and drive, but leadership?

Maybe that’s an area you feel could use some work. 

As my guest on this episode of Spa Marketing Made Easy shares, as entrepreneurs, we’re natural leaders with vision; the key to success is...

We may have just turned the corner on Quarter 4, but that means it’s time to start looking ahead to next year! 

I know, I know, you may be thinking I need to slow my roll...we haven’t even made it to Halloween yet! 

But I promise, now is not too soon. 

...

You’ve got big dreams, but the idea of hiring a big team...well, it can be a little intimidating. 

Building a team of all-stars takes time, patience, and tenacity, and the thought of “I can just do it myself” is one you’ll likely have more times than you care...

 The power of positivity is something I have believed in and talked about for years, especially as it relates to business success, but pivoting has been the big “P word” and theme of business throughout this pandemic, especially for the aesthetics industry. 

Well,...

It’s no secret that if you want to have a long-term and sustainable career in aesthetics, you have to stay committed to a constant development of your aesthetic skill set. 

And as my guest on this episode of Spa Marketing Made Easy shares, one of the most critical skills...

Whether you’re ready to scale your aesthetic practice by growing your team now, or you’ve got a vision for expanding beyond being a solo in the future, having a thorough understanding of the hiring process will always serve you well. 

( Yes, even if you never hire...

We may not be out of the woods with COVID-19 just yet, but as my Growth Factor students Sara and Melissa of Sykes & Lanno Skinbar have shown, we can still navigate through it with total grace and grit. 

Since the start of 2020, Sara, Melissa, and I have sat down to record an...

Ever met someone and intuitively knew they had something special, but then you hear their story and they not only confirm that belief, but simply blow you away? 

That’s what happened when I met my Growth Factor Framework student and guest on this episode, Lauren...

If you’ve ever wondered what goes into crafting a product line between the scientific research, intention, heart, pure passion and drive, you’re going to love this episode with Victoria Tabak, the CEO of Nature Pure Clinical Skincare. 

I first met Victoria at the...