Spa Marketing Made Easy Podcast

There’s a gap in the medspa industry that Dr. Alan Durkin is on a mission to fill.

His passion for training medical aesthetic professionals stems from his deep understanding of the current industry and the future it holds. 

A Board-Certified Plastic and Reconstructive...

The greatest adventure of a woman’s life will be the journey she takes to unlock her feminine power.

Reclaiming that power helps women turn negative self-talk into empowering thoughts. 

Are you ready to unlock yours?

In today’s episode, my guest Regena...

Boundary is a word often tiptoed around because to set them properly, you need to step outside of your comfort zone.

And that’s a hard place to be in life or business. 

In both your professional and personal lives, boundaries are an essential piece to establishing...

Navigating the ebb and flow of entrepreneurship requires an important skill: resiliency. 

And a little bit of grit plus recognizing that striving for perfectionism will always leave you unsatisfied because it’s impossible to achieve.  

Resiliency is...

“No one will ever care about my business as much as I do.” 

“Doesn’t my team know that when they help us grow, we ALL win?”

“I feel like I try to create a great work environment, but the people on my team don’t seem motivated.”

...

While there will always be something new to learn and explore in business, there’s absolutely one truth I know about business that will never change – and it’s that as an entrepreneur, personal development is the most important element of becoming a strong leader for your...

Strong leaders and intuitive entrepreneurs tend to have an innate sense of what their strengths are, but like everything in business, knowledge is power. 

That’s why truly assessing your strengths are going to help you become the best version of yourself and leader for your...

Wish you could peek behind the curtain on what goes into hosting a wildly successful spa event? 

Lucky for you, in this episode of Spa Marketing Made Easy, I’m talking with Kerri VanEe, one of my Spa CEOs from my Growth Factor Framework program about all the ins, outs, ups and...

If there’s one word that encompasses nearly every entrepreneur’s desire to build a business, it’s “freedom.” 

Freedom to unlimited earning potential, freedom to work on your terms, freedom to grow in whatever direction you desire. 

The...

In this week’s episode, we’re flipping the mic as I act as guest on my dear friend and client Mechelle Barras’ podcast, Mindset Great! 

If you’ve been a listener of Spa Marketing Made Easy for awhile, you’ve likely heard Mechelle’s story (and if...

As the last couple of years have unfolded, I’m sure you can attest to the fact that exhibiting resilience and perseverance feels like a mental and emotional workout. 

It takes a lot of effort and stamina, but as you continue to do it and do it more often, the easier it...

Over the last couple of years, we’ve witnessed the world and our industry be flipped upside down and shaken up like a snow globe, and while that has been a jolting experience, it’s also made apparent some tremendous and exciting opportunities that exist for spa owners, especially in...