Spa Marketing Made Easy Podcast

When it comes to building and growing your aesthetic practice, if you’re like many of the other aestheticians and spa owners I encounter, you could talk about treatments, modalities, and product ingredients all the livelong day.

But I’ve got some news for you…

...

I can’t even believe I’m typing this…

Guys, it is our 100th episode of the Spa Marketing Made Easy podcast! 

Can you tell I’m just a *little* excited?

First things first, I have to say thank you. 

Thank you for listening, sharing,...

The 2020 Aesthetic Marketing Seminar is going VIRTUAL! 

Save the date (and your FREE seat!) for August 24-25 for the 2020 Virtual Aesthetic Marketing Seminar, which will feature top experts in the spa industry speaking on today’s most effective marketing strategies...

The 2020 Aesthetic Marketing Seminar is going VIRTUAL! 

Save the date (and your FREE seat!) for August 24-25 for the 2020 Virtual Aesthetic Marketing Seminar, which will feature top experts in the spa industry speaking on today’s most effective marketing strategies...

Just because you’re not a medical doctor doesn’t mean you can’t start and grow a successful medspa.  

If you don’t believe me, I’d like to introduce you to one of my Spa Retail Rockstars, Supreet Ghuman. 

Supreet is the founder and owner of Skin Sutra...

Over the years of growing my business, I’ve heard other business owners mention taking a couple of classes down at their community college, or going so far as to get their MBA to learn the ins and outs of owning and operating a business. 

Now I’ll start off by saying that...

Recently, a beautiful Spa Marketing Made Easy listener asked a question inside the Facebook group, and rather than type out a long response or go live in the group (something I do often, which is why you should join if you’re not in there already!), I thought I’d go ahead and record...

Maybe you studied, or are currently studying aesthetics straight out of high school. 

Or maybe you went and got a degree in something else or had a full career in another industry before finally pursuing your dream of working in spa. 

No matter where you are  in your...

Everyone has a story to tell. 

Yes, even you, the one who thinks their path doesn’t have any exciting tidbits worth sharing. 

Or the one who thinks that their bumps in the road are just like everyone else's, and you don’t have a remarkable triumph to...

Funny enough, my first conversation with today’s guest sparked because she was removed from my previous Facebook group, Aestheticians Connect. 

Not for anything bad, she was just doing some honest to goodness marketing and her post got flagged, but immediately upon messaging...

When I was at the NASN Pro Boston event last month, I had the opportunity to see so many friendly faces of former colleagues and my Spa Retail Rockstars, and more than once I was told, “you’ve got to meet Ghada!”

And once I met her, I 100 percent understand why everyone...

It’s not uncommon for the foray into entrepreneurship to be less like a swan dive and more like a cannonball. 

You’re making moves, and you’re making them fast, all in the hopes of building up enough momentum to get your business off the ground so it can soar.

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