Spa Marketing Made Easy Podcast

EP 089: Moving Your Results From Zero to Hero on Google with Alana and Jared Mitchell inspiration marketing Aug 18, 2019

Alright, I’ve got a challenge for you…

 

I want you to open another tab on your browser, key in Google, then search for spas or aestheticians in your area. 

 

Where do you fall on the page of results? 

 

Are you on the first page at all?

 

Whether...

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EP 088: How to Grow into the Leader Your Business Needs with Njeru Nthigah leadership Aug 11, 2019

We’ve all heard the term “born leaders,” but the reality is, everyone needs to be a leader to steer their life in the direction of the reality they seek to create. 

Why? 

Because you are the leader of your life. 

And when it comes to your business, it...

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EP 087: How to Recalibrate Your Energy and Invite Abundance into Your Life with Lisa Gornall inspiration mindset Aug 05, 2019

As aestheticians, we share touch and personal connection with our clients, which means that energy exchange plays a huge role in our client experience. 

And if we come to our work with our energy unbalanced, or we find our energy affected by that of a client, it’s critical that we're...

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EP 086: Creating a Month's Worth of Video Content in 15 Minutes with Katya Varbanova marketing Jul 29, 2019

It’s no secret that video has completely taken over as the dominant form of content on social media, but just because it gets superior results in terms of reach and engagement doesn’t mean that it's any less scary to create! 

Video requires another level of vulnerability, but...

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EP 085: How to Hire a VA and Reclaim Your Time mindset Jul 21, 2019

Stop doing $10 an hour tasks in your business. 

Stop doing $100 an hour tasks. 

So, what are the tasks you should be doing in your business? 

The $1000 an hour tasks. 

Now let me momentarily backpedal because I already know what you may be thinking…

“$1000 an...

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EP 084: 10 Ways to 10X Your Revenue with Facebook Ads with Tara Zirker marketing Jul 14, 2019

 


 

The 2020 Aesthetic Marketing Seminar is going VIRTUAL! 

Save the date (and your FREE seat!) for August 24-25 for the 2020 Virtual Aesthetic Marketing Seminar, which will feature top experts in the spa industry speaking on today’s most effective marketing strategies...

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EP 083: Exploring the Benefits of Business Relationships with Rachel Perry marketing mindset Jul 07, 2019

There’s an old sentiment when comes to business relationships and how it predicates your success…

“It’s all about who you know.”

While this is true to a degree, because knowing who influences various areas of your community is essential in knowing how to leverage...

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EP 082: Finding Beauty in The Breakdown with Shannon Oā€™Brien of iSugarUniversity mindset Jun 30, 2019

When I speak with aesthetic experts who have recently taken the leap to start their own aesthetic business whether it’s as a solo practitioner or a spa with a team of aestheticians, one of the most common questions I get asked is, “how do I build a business that lasts?”

...

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EP 081: Uncovering the Science of ALASTIN Skincare with Naiā€™a Bradshaw products Jun 23, 2019

When my dear friend Nai’a, who is my guest on this episode, sent me some products from the new skincare line she began working with, I was excited…

I know anything she loves and represents will be something I’ll also love, but guys, this brand has blown me away.

See,...

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EP 080: Behind the Beauty Business Summit with Maxine Drake leadership Jun 23, 2019

Last year I was honored to be able to join in on the Beauty Business Summit virtually, but this year, I’m thrilled to be hitting the sands of St. Pete and attending the 2nd Beauty Business Summit live!

If you’re a long-time listener of the podcast, today’s guest, Maxine Drake,...

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EP 079: The Spa Marketing Keys to Increasing Your Foot Traffic with Stacy Tuschl marketing Jun 10, 2019

 

 


 

The 2020 Aesthetic Marketing Seminar is going VIRTUAL! 

Save the date (and your FREE seat!) for August 24-25 for the 2020 Virtual Aesthetic Marketing Seminar, which will feature top experts in the spa industry speaking on today’s most effective marketing...

Continue Reading...
EP 078: The Journey of Growing an E-Commerce Empire with Alana and Jared Mitchell e-commerce Jun 03, 2019

If you’re an aesthetician who has branched out into the world of going solo or opening up your own spa, whether you know it or not, you’ve got the entrepreneurial bug.

And if you haven’t experienced it already, you likely will soon, that having the entrepreneurial bug means...

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