Spa Marketing Made Easy Podcast

EP 077: A Physicianā€™s Take on Breaking Into the World of Medical Aesthetics with Dr. Petropoulos leadership Jun 01, 2019

Here are a few fun facts you may not know about me:

 

  • I’m an international speaker, trainer, and consultant in medical aesthetics with trainings in 82 countries around the world
  • I’ve worked with major skincare brands like SkinCeuticals, iS Clinical, and SENTE
  • And while...
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EP 076: Overcoming the 3 Biggest Obstacles in Your Social Media Marketing with Danielle Pastula marketing Jun 01, 2019

You’ve got 15 minutes until your next client, so you open up your camera roll and scroll, scroll, scroll...nothing.

 

Maybe you’ll get some inspiration on Instagram, so you fire up that rainbow square...tap, tap repeat.

 

If social media has ever sent you into a tailspin...

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EP 075: Building Your Professional Network with the founder of NASNPRO, Denise Fuller leadership Jun 01, 2019

A rising tide lifts all boats.


Community is stronger than competition.


These are sentiments I have believed in and preached for years, and today’s guest on Spa Marketing Made Easy is the epitome of these philosophies, which is why I’m so excited for you to hear from her today.

...

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EP 074: #Beautybomb Salicylic Acid #beautybomb education Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

In this week’s #Beautybomb, I’m talking about a common ingredient in...

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EP 073: The History and Modern Day Power of Chemical Peels in Aesthetics products Jun 01, 2019

They may be one of the most commonly known treatments in the realm of aesthetics, but what’s not as well known is their historical evolution and how the science of chemical peels is going to continue powering aesthetic practices in the years to come.

 

In this episode, I’m...

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EP 072: #Beautybomb Microblading #beautybomb education Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

In this week’s #Beautybomb, I’m talking about a treatment that I have...

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EP 071: The Power of Positive Thinking to Propel You Toward Your Biggest Dreams mindset Jun 01, 2019

Silver linings, looking on the bright side, glass-half-full...however you coin the idea of optimism, what you’re actually doing is choosing to be positive. And yes, positivity is a choice.

While being positive isn’t a marketing strategy per se, when embraced and embodied, the power...

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EP 070: #Beautybomb CBD Oil #beautybomb Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

 

In this week’s #Beautybomb, I’m talking about a product that has...

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EP 069: Gaining and Retaining Clients Through The Power of Email Marketing marketing Jun 01, 2019

Email isn’t dead, but the days of sending a monthly promotional e-blast are!

 

With more communication channels than ever before, it’s critical that we treat our client’s and potential client’s emails as sacred spaces to not only retain our existing clientele, but...

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EP 068: #Beautybomb Laser Hair Removal #beautybomb Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

 

In this week’s #Beautybomb, I’m talking all about...

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EP 067: Building Trust With Proper Phone Etiquette marketing Jun 01, 2019

You’ve heard it before, and the saying is true: you only get one shot to make a great first impression. In today’s world of social media scrolling and online booking, the internet is likely where your client will initially make that impression, however phone calls are still a number...

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EP 066: #Beautybomb Halo #beautybomb education Jun 01, 2019

Welcome to our weekly #Beautybomb, a burst of info on the latest and greatest ingredients, products, and treatments in the spa industry to help you expand your knowledge and fine tune your client communications.

 

In this week’s #Beautybomb, I’m talking about a treatment I...

Continue Reading...